Privacy policy.

Last Updated: October 2025

1. Introduction

Dental Marketing Lab (“DML,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, use our services, or interact with our content.

By using our website or services, you agree to this Privacy Policy. If you do not agree, please discontinue use of our site.

2. Information We Collect

We collect information to provide the best experience and continuously improve our services. The types of information we may collect include:

a. Personal Information

When you contact us, request a Lab Report, or schedule a consultation, we may collect:

  • Name

  • Email address

  • Phone number

  • Company or practice name

  • Other details you voluntarily provide through forms or emails

b. Non-Personal Information

We automatically collect certain information about your visit, including:

  • Browser type and version

  • IP address

  • Pages visited and time spent on the site

  • Referring and exit pages

  • Device type and operating system

This helps us understand how visitors use our site so we can improve usability and performance.

3. How We Use Your Information

We use your information to:

  • Respond to inquiries or service requests

  • Provide marketing audits and reports

  • Improve our website and customer experience

  • Send marketing communications (if you opt in)

  • Maintain internal records and analytics

  • Comply with legal requirements

We will never sell, rent, or trade your personal information to third parties.

4. Cookies and Tracking

Our website uses cookies and similar technologies to enhance your browsing experience. Cookies help us:

  • Remember your preferences

  • Analyze traffic patterns

  • Measure the effectiveness of campaigns

You can disable cookies in your browser settings, but some parts of our website may not function properly without them.

5. Data Sharing

We may share limited information with:

  • Trusted service providers who help us operate our website, marketing systems, or communications (e.g., Google Analytics, HubSpot, or email platforms)

  • Legal authorities when required by law

All partners are required to maintain the confidentiality and security of your data.

6. Data Retention

We keep your personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by law. When no longer needed, your data is securely deleted or anonymized.

7. Your Rights

You have the right to:

  • Access, correct, or delete your personal data

  • Withdraw consent for marketing communications

  • Request a copy of your information

  • Lodge a complaint with your local data protection authority

To exercise your rights, email us at frankie@dentalmarketinglab.com.

8. Security

We implement appropriate technical and organizational measures to protect your data against unauthorized access, disclosure, alteration, or destruction. While we strive for full security, no online transmission is 100% secure.

9. Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for their content or privacy practices. We encourage you to review the privacy policy of any website you visit.

10. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. Updates will be posted on this page with a revised “Last Updated” date.

11. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us:

Dental Marketing Lab
Email: frankie@dentalmarketinglab.com
Website: www.dentalmarketinglab.com